Sunday, October 30, 2011

Consider The Source


Singer Adele does not have throat cancer.

But folks are instantly repeating--or "retweeting"-- what they have seen on Twitter.

It seems like Twitter has become a mixed blessing for the journalism business. On one hand, it is a fast and cost effective way to spread information quickly to a targeted audience. On the other, it is a grab bag of unfiltered information--some true, some false.

Without an official filter, false statements can appear true and true statements can appear false.

That is why one must "consider the source."

Anyone who is not a professional journalist, a public relations rep/spokesperson for the individual in question, or a close friend should NEVER be considered a reputable source.

Somebody who is @(Insert obnoxious name here) should not be taken seriously as the aforementioned parties.

The strongest source will always be the Associated Press. (@AP)

All other news organizations will usually base their reports off the AP or an official source within the public figure's camp.

Any questions? :)

2 comments:

Tiffany and Apple said...

Goes to show you can't really trust social media rumor mills when looking for real information.
PR Firm

Zack Isaacs said...

Absolutely! Thanks for stopping by and let's be in touch. :)